As part of Men's Health Week and just before Father's Day, a new series of public service announcements to raise awareness about the importance of preventive medical testing are now airing. "It is usually women, either wives or significant others, who bring men to physicians," said Sara Sirna, a cardiologist at Temple's School of Medicine. "The risk of high blood pressure, high cholesterol and diabetes is high in men. A lot of those diseases have no symptoms at all. Yet many of them can be prevented."