With a little creativity, you can more clearly understand what social media delivers to your brand. Steven Johnson, assistant professor at Temple's Fox School of Business, offered the example of Campbell's Soup Facebook page. Campbell’s figured out that every time somebody printed a recipe from Facebook, they prepared it approximately 2.5 times and they used a Campbell's product 1.7 times. "Based on that, you're able to put a value on this action that you're trying to drive people toward," he said.

DuPont Co. is boosting sales its 200-pound bulletproof car kit which adds about $12,000 to the price of a car, to middle-class Brazilian families. "The upper middle class" in Brazil "has lived through several cycles of kidnapping and carjacking….Since they mistrust the police, bulletproofing cars has become a popular option," said Temple historian Philip Evanson. Of course, that's also so in other countries.

Kansai Electric Power, the Japanese utility most reliant on nuclear energy, might face a power shortage of about 20 percent unless it can restart reactors taken offline after the Fukushima crisis. Jeffrey Kingston, Asian studies director at Temple University, Japan Campus, said, "These shortage estimates are flexible. It all depends on how hot it is, whether the government will have mandatory cuts again, and whether consumers continue to cut back and conserve."

When Lew Klein started working in broadcasting, television was not yet a household word. After a career that has run the gamut, Klein has donated his papers to Temple Libraries’ Special Collections Research Center. Margery Sly, director of the SCRC, said many of the 10,000 items would be digitized and posted online. Klein and his wife worked closely with Temple archivists for about two years to gather the material.