As of tonight, Apple worshippers in the city no longer have to journey very far to get their latest technology fix. Philadelphia's first Apple Store opens its doors to the iPad- and 4G iPhone-salivating public at 5 p.m. Jan Fernback, an associate professor of broadcasting, telecommunications and mass media at Temple, said she understands Apple's cultlike following. "For a consumer, going to the Apple store can be a useful experience, but in terms of the 'cultiness' aspect, it's the temple at which you can worship and be with other Apple-like devotees," said Fernback, who focuses on technology and culture.