marketing

Joydeep Srivastava pictured behind a white wall with tons of brand logos.
New study shows how innovation helps new brands stay ‘on brand’
Type: News Story
A study from Temple faculty member Joydeep Srivastava shows how consumers associate newer brands with being more innovative than older ones.
October 16, 2024
Crystal Reeck pictured.
No regrets: New Temple study shows how to reimagine past feelings of regret
Type: News Story
A study from Temple faculty member Crystal Reeck encourages individuals to rethink how they see past regrets.
August 28, 2024
Vinod Venkatraman pictured with a Netflix screen behind him.
Don’t impinge the binge: Why viewers choose to binge-watch television series
Type: News Story
New Temple research outlines why viewers choose to binge-watch
June 18, 2024
Temple flag pictured.
Angela Polec named vice president for strategic marketing and communications
Type: News Story
Angela Polec named vice president for strategic marketing and communications
October 19, 2023
American Marketing Association chapter at Temple receives recognition at Annual AMA International Collegiate Conference
Type: Accolade
While in New Orleans for the Annual American Marking Association International Collegiate Conference, the Temple AMA chapter took home ten awards, including second place in the Bronze Collegiate Chapter Award and the award for outstanding faculty advisor.
March 27, 2013
Relaunched Temple website brings user-focused design, mobile compatibility
Type: News Story
Prospective students, parents, alumni and the broader community will now have easier access to the information they are seeking about Temple with the launch of a newly redesigned website at www.temple.edu.
December 12, 2012