Temple is holding a contest, called Flat Hooter, for
the most creative and interesting photos capturing school spirit. Ingrid Heim, assistant vice president for Advancement Communications, says Flat Hooter owes a lot
to Flat Stanley: "Primary school classrooms encourage students to send a Flat
Stanley around the country and take pictures of him in front of various landmarks,
and universities have been picking up on this idea as just sort of a fun,
affinity-building, goofy activity."