in_the_media

Students spawn video series on entrepreneurship

Media Outlet: 

Philadelphia Business Journal

When Temple students walked into their entrepreneurship class this fall, they got a surprise. "I said, 'You're forming a film production company,'" said Jaine Lucas, director of the Innovation and Entrepreneurship Institute. The company, Sink or Swim Productions, spent the semester filming area entrepreneurs talking about their experiences and are turning the interviews into "Ready, Set, Go," a series of videos promoting entrepreneurship to high-school and college students. "What we want to show is that you can start your own business. It's not that far of a reach," said senior Mark Franzen.